亲亲四合院
中文解释:明星代言是指利用名人、明星的平面肖像或录像，通过一系列的宣传载体让产品的终端受众广为知晓的一种营销方式。目前已被各个行业及企业主所广为接受。
The planned revision of the Advertising Law will prohibit endorsers from endorsing products and services before using them themselves.
Celebrities endorsing under-qualified products and services have caused troubles in the past in China. The amendments state that an endorser's recommendation of products in advertisements must be based on facts and comply with the Advertising Law and relevant regulations.
In other words, the endorser cannot endorse any products or services that they have not used themselves. If not, he or she shall bear legal responsibilities.
《广告法》修订草案将禁止代言人在亲自使用相关产品及服务之前，为其代言。
此前，明星为不合格产品和服务代言，在国内导致了不少麻烦事。此次修订案规定，代言人在广告中推荐产品，必须以事实为根据，遵守《广告法》及其他相关条例的规定。
换言之，代言人在未亲自使用相关产品或服务前，不得进行任何代言。但凡违反规定者，都将承担一定的法律责任。
【讲解】
文中的endorse是一个及物动词，意思就是“代言”，文中还出现了由它派生出的名词endorser(代言人)。endorse的本义为“背书”，即在支票的背面签字，表示支付或收到。endorse还可以解释为“赞同，认可”，比如endorse one's remarks(赞同某人说的话)。
文中还有一些值得一学的单词和词组，如celebrity(明星)，comply with(遵从)，in other words(换言之)，bear legal responsibility(承担法律责任)。
我叫歪歪
endorsement一般指的是名人代言，celebrity endorsment;名人代言就用endorsement. 但需要和testimonial区别下。testimonial 而指的是普通消费者的推荐词，比如一些广告中使用普通人做广告，在广告中说一些诸如“某某产品很好用，某某食品很美味”的广告词。
boboyoung1983
广告代言人的英文：Advertising endorser Advertising spokesmanAdvertisements should not include content to induce minors to ask their parents to buy products or services and should not include content that may cause minors to imitate unsafe behavior.The draft amendment also stipulated that minors under the age of 10 should not be chosen as advertising endorsers.Additionally, it prohibits advertising in high schools, primary schools and kindergartens as well as direct or indirect ads on education-related materials, such as textbooks, stationery, school uniforms and school buses.广告不应包括诱导未成年人要求家长购买广告商品或服务的内容，不应包括可能会导致未成年人模仿不安全行为的内容。修订草案还规定，10岁以下的未成年人不能被选为广告代言人。此外，该草案还禁止在中小学和幼儿园内开展广告活动，不得利用教材或教育相关产品发布广告，例如文具、校服和校车等。
五月的史努比
advertising 英[ˈædvətaɪzɪŋ] 美[ˈædvərtaɪzɪŋ] n. 广告; 广告业; 做广告，登广告; adj. 广告的; 广告业的; v. 公告; 为…做广告(advertise的ing形式); [例句]This raises doubts about the point of advertising这对做广告的意义提出了疑问。[其他] 原型： advertise
spokesperson 英[ˈspəʊkspɜ:sn] 美[ˈspoʊkspɜ:rsn] n. 发言人，代言人，辩护士; [例句]I acted as official spokesperson in discussions with the management.在与资方的讨论中，我充当官方发言人。[其他] 复数：spokespeople
spokesman 英[ˈspəʊksmən] 美[ˈspoʊksmən] n. 发言人，代言人; [例句]A UN spokesman said that the mission will carry 20 tons of relief supplies.联合国的一名男发言人说，该代表团将携带20吨救济物资。[其他] 复数：spokesmen
endorser 英[ɪn'dɔ:sə] 美[ɪn'dɔ:sə] n. 背书人，转让人; [例句]I become loyal to the personal care product as the celebrity endorser.我会因名人代言人而对该个人护理产品忠诚。[其他] 复数：endorsers
mouthpiece 英[ˈmaʊθpi:s] 美[ˈmaʊθˌpis] n. 喉舌; 代言人; 乐器的吹口; 电话话筒; [例句]He shouted into the mouthpiece.他对着电话话筒大叫。[其他] 复数：mouthpieces
prolocutor 英[prəʊ'lɒkjʊtə] 美[proʊ'lɒkjətə] n. 发言人; （尤指英国国教宗教会议下院的） 主席; [例句]The System of Fund Holder's Prolocutor in China from the Perspective of Independent Director我国基金持有人的利益代言人机制研究&以独立董事制度为视角
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