名人代言广告英语

guanggao daiyan ren

明星代言 celebrity endorsement; [例句]这些修订是为了增强对明星代言和名人广告的管控。These changes were made to strengthen controls over celebrity endorsements and advertising.

On the Celebrity SpokespersonCurrently, we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV, net or other media. This is an intensely popular trend that we cannot fail to notice.There is no doubt that the celebrity spokespeople could boost the sale of a product. A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society, which should be severely criticized and penalized. Of course, as is known to all, everything has both bright and dark sides. Some stars’ endorsement of social activities and public campaigns raises public awareness, giving rise to changes in public behavior. In this case, they serve as positive role models of the general public. To name only one case: Pu CX, a household figure, acting as the celebrity spokesman of the China AIDS Foundation, contributes greatly to the cause of AIDS prevention and cure in China.

广告代言人”英语是：(Advertising Endorsers) 或者： 广告代言人（advertising spokesperson） 基于多数品牌选择名人、明星做代言人，习惯用celebrity直接表示。

Advertisement spokesman现在用得更多应该是Advertisement spokesperson