题目和内容的英语

如果是标题之类的题目的意思就是：the title; the subject; the caption; the heading 如果是问题之类的就是：question ； problems

Speculation on domestic Merchant bank developing personal financing Business.(自己大写吧）The article focused on the process and necessity of developing personal financing Business for Merchant bank ,and elaborated the status quo and problems about it.Finally, the article compare the status quo of Merchant bank developing personal financing Business in domestic and abroad, based on which presented the approach to target such goal. It was believed that we should segment the market reasonablely, forge our own brand of financial product, train professional talenty, and establish brand new marketing concept.Key words: merchant bank ; personal financing business ; (思考不属于关键词）

we can have a general idea about the content of the book from reading the title.